Wash your hands and to get a toy : a friendly way to step up to children to wash their hands

 Here's a simple and a smart way of washing hands for health - A hand washing promotion from a NPO (Non Profit Organization ) called Blikkiesdorp4Hope ! 

This was a promotion for children who was venerable from diseases by a way called Nudge Marketing. As from the name, Nudge marketing is a soft way for people to choose to the product, by 'nudging' people to buy them, not forcing them. The promotion which was introduced from this community was to put some toys inside the soap , and giving to them, for free. This soap was called ' Hope Soap.' 

 The soap doesn't have any warnings about the disease. It just a soap, which you naturally would get a toy, when you are done with washing your hands with this soap.

kids can get toys naturally, and wash their hands also. It's a good deal - kids can get good health, and also a toy they wanted. 

These nudge marketing seems good and a smart way to make people from poor surroundings to keep their health. I hope kids will be able to keep their health, and learn the importance to wash their hands :)

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